TY  - DATA
AU  - FUTRELL
TI  - FUNDAMENTALS OF SELLING
SN  - 9780071338318
N2  - Fundamentals of Selling draws on the unmatched experience of a salesman turned teacher to give your students the sales skills that lead to success. With a level of detail unique to this book, author Charles Futrell lays out a selling process step by step, taking in every phase of the sale from planning to follow-up. This detailed yet universal approach gives students the foundation they need to be successful sellers in any industry
UR  - http://mcgrawhilleducation.pdn.ipublishcentral.com/product/fundamentals-selling
ER  -