Marketing Management: Text and Cases (Record no. 281490)

000 -LEADER
fixed length control field 00536 m a2200181 44500
003 - CONTROL NUMBER IDENTIFIER
control field XX-XxUND
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2005 xx |||||||||||| ||||und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259000652
040 1# - CATALOGING SOURCE
Original cataloging agency XX-XxUND
Transcribing agency XX-XxUND
100 1# - MAIN ENTRY--PERSONAL NAME
Relator code A01
Personal name Lal, Rajiv,
100 1# - MAIN ENTRY--PERSONAL NAME
Relator code A01
Personal name Quelch, John,
100 1# - MAIN ENTRY--PERSONAL NAME
Relator code A01
Personal name Rangan, V,
245 1# - TITLE STATEMENT
Title Marketing Management: Text and Cases
Remainder of title
250 ## - EDITION STATEMENT
Edition statement 1
520 ## - SUMMARY, ETC.
Summary, etc.
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://mcgrawhilleducation.pdn.ipublishcentral.com/product/marketing-management-text-cases">http://mcgrawhilleducation.pdn.ipublishcentral.com/product/marketing-management-text-cases</a>
Public note Link to access the E-book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Barcode Date last seen Price effective from Koha item type
&nbsp; &nbsp; &nbsp; &nbsp; Gulbarga University Gulbarga University 2015-12-14 EBK0004 2015-12-14 2015-12-14 E-Books